Thu, 19 March 2015
Terry Bean's Background: Started the Motor City Connect in 2006 where the idea was to empower people and help them grow their business. What we discussed: Three main points were discussed about becoming authentic in social media and have a goal and purpose in doing social: 1. What do you do? Janet's: To help businesses grow with specific strategies to be noticed and heard by trying to simplify marketing, those in-depth marketing strategies and bring it down to elementary levels. Terry's: To connect, select businesses and individuals with the knowledge, resources and opportunities that they need to succeed. 2. Why do you do it? Janet's: Love seeing the people's results. Terry's: Because he spent a bit of time in training and trying to figure out what his place was in the universe. 3. What's in it for them (audience or customer's point of view)? Janet's: Simplify the way they do business so that they can increase their revenue. Terry's: Talk about speaking and it's part inspirational, and it's part educational and it's part entertaining.
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