34 - Content Curation for Business Owners with Ralph M Rivera

Content Curation for Business Owners with Ralph M. Rivera

Who is Ralph M. Rivera?

He is the founder of Rahvalor Interactive with my wife Carol Lynn. They have a branded service offering called Web.Search.Social which provides web, search and social marketing to small businesses.

He is the CTO at Triberr and he teaches web development at Manhattan College in New York City.

NOTE: We had a little glitch at the beginning with Janet's internet going down for a couple minutes, so if you watch the video, it is unedited. We feel it makes it more real!

This is a must-watch because something that has NEVER happened before happens! Fun interview with LOTS of valuable content!

Here's what we discuss with Ralph:

  • Content curation for business sucks! ;)
  • Do you really need to publish content in a 80/20% ratio?
  • Main focus is closing business
  • Edgerank has lead to noise
  • Simple answer: Listen to your Customers. What are they talking about?
  • Look at why you don't get hired
  • End goal about social media campaign: It is about business
  • Post BETTER
  • Fine-tune content and ads. Need to be willing to adapt and change as they go!
  • Ralph revealed that Ryan Hanley is actually a puppet. ;)
  • Are you posting on platforms where your target market actually is?
  • Where are your customers? Post where they are
  • Janet froze again!
  • Dino Dogan is secretly a puppet...no human can have a goatee that good. :)

Where to find Ralph and their marketing Game Changer Kit!

Ralph and his wife, Carol Lynn just launched their show and it hit new and noteworthy for marketing. Their goal is to challenge the 'status quo'.  Subscribe and listen to their show at: websearchsocial.com/podcast

Marketing Game Changer Kit: marketinggamechangerkit.com

 

Action Step to take in the Next 24 Hours

Go online and go to ALL search engines, Google, Yahoo and Bing. Search for your name. Make a list of all the channels that are wrong and get those fixed.

 

Direct download: 34-Ralph_Rivera.mp3
Category:business -- posted at: 6:00am CDT
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